Categories

CTM Blog

Marketing
Strategy
Creating Advanced Audiences for Google Ads
Uncover the various ways you can craft audiences in Google Ads to optimize your marketing efforts.
by CTM
Strategy
Shopify Meets Call Tracking: Has Omni-Channel Finally Arrived?
With an omni-channel-focused call intelligence platform, retailers now have access to complete order history and other crucial caller data instantly.
by Erika Rollins
Strategy
5 Tips for Texting: Getting the Most from Your SMS Marketing
To help you make the most of mobile messaging, here are our top five tips for SMS marketing success.
by Erika Rollins
Strategy, Lead Management
6 Tips for Lead Managers to Optimize Your Sales Pipeline
Lead managers in the know use AI-powered tools to engage in the most effective lead management.
by Erika Rollins
Attribution, Strategy
Call Tracking for Agencies: Added Expense or Added Value?
Every day CTM helps advertising and marketing agencies across the world track their phone calls in order to optimize their campaigns around which ads are performing and which are not.
by CTM