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CTM Blog

Marketing
Attribution, Communications
Convert Leads Quickly: FormReactor® is a Digital Marketer’s Secret Weapon
Start tracking and automating instant communications with your customers through our native online form tool FormReactor.
by CTM
Attribution
First-Touch Attribution: Does It Still Matter?
What is First-touch Attribution?  First-touch attribution is a type of marketing attribution. Marketing attribution tracks and connects customer actions to…
by CTM
Attribution, Strategy, Case Studies
How can call tracking technology be used in the addiction treatment industry?
Call tracking can help providers scale, invest wisely, and deliver high quality care.
by CTM
Attribution
Why is Marketing Attribution Important in Behavioral Healthcare? 
Marketing attribution helps behavioral healthcare organizations fine-tune messages and connect with prospective patients faster.
by CTM
Strategy
5 Legal Marketing Tips to Grow Your Practice
Attract and retain new clients, and keep your pipeline full of the right leads.
by CTM
Strategy
6 Examples of Conversational AI Tools
Read Time: 4 minutes It’s nearly impossible not to hear or read something about artificial intelligence (AI) these days. With…
by CTM
Strategy
Franchise Marketing: 5 Tips to Crush It
Franchise marketing is essential to stay competitive and grow your customer base. Whether home services, food services, or any other…
by CTM
Strategy
7 Easy Ways to Optimize Your SEO: From Keywords to Crawlers
Consider this your go-to checklist to make sure your website's SEO is in healthy shape.
by CTM
Strategy
How to Budget for Call Tracking
While call tracking is traditionally allocated as a marketing expense, it often impacts many departments, including sales, customer support, and operations.
by CTM